Marketing Tools for Coaches
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Goals

  • Define a vision for your activity
  • Define a brand for your activity
  • Define a communication plan
  • Use the digital tools on a daily basis

Program

Module 1 - Context: The Coaching market
Module 2 - Identifying the revenue and pricing strategy
Module 3 - Defining the Vision: goals, target, ambition and placement
Module 4 - Brand creation
Module 5 - Creation of Communication Strategies: Push vs Pull
Module 6 - Message Definition: sales pitch, adds and content
Module 7 - Tools:
  • Website, landing pages and blog
  • LinkedIn / Facebook / Youtube
  • Email / Search Engines
  • Mail and telephone
  • Events
  • CRM
  • Public Relations
Module 8 - Results Assessment
Module 9 - Potential partners presentation

Marketing Tools for Coaches

Being a professional coach has it's challenges... Ensuring that our brand reflects who we are, adequate communication strategy and being constantly growing, among others.
That is why we created this Marketing tools for coaches program.

It's an intensive 3 days program, very practical, 100% focused on your brand, service's offer, pricing and how you should communicate it, in what means, and, how to use them.

Format

On-site

Duration

3 days

Trainer

Ana Pinto Coelho and Miguel Figueiredo

Price

On request

Date

On request

Marketing Tools for Coaches

Being a professional coach has it's challenges... Ensuring that our brand reflects who we are, adequate communication strategy and being constantly growing, among others.
That is why we created this Marketing tools for coaches program.

It's an intensive 3 days program, very practical, 100% focused on your brand, service's offer, pricing and how you should communicate it, in what means, and, how to use them.

Objectivos

  • Define a vision for your activity
  • Define a brand for your activity
  • Define a communication plan
  • Use the digital tools on a daily basis

Programa

Module 1 - Context: The Coaching market
Module 2 - Identifying the revenue and pricing strategy
Module 3 - Defining the Vision: goals, target, ambition and placement
Module 4 - Brand creation
Module 5 - Creation of Communication Strategies: Push vs Pull
Module 6 - Message Definition: sales pitch, adds and content
Module 7 - Tools:
  • Website, landing pages and blog
  • LinkedIn / Facebook / Youtube
  • Email / Search Engines
  • Mail and telephone
  • Events
  • CRM
  • Public Relations
Module 8 - Results Assessment
Module 9 - Potential partners presentation

Formato

On-site

Duração

3 days

Formador

Ana Pinto Coelho and Miguel Figueiredo

Valor

On request

Data

On request

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